Skip to main content

"What is Entrepreneurship in Swahili?"

As part of his work in rural Tanzania, I attended weekly one-on-one classes to master the local lingua franca that is Swahili. Despite English being the working business language as well as the main language of instruction in local schools secondary and above, to work with people with less than adequate amount of formal education, like the farmers NGOs work with, being able to communicate and comprehend at least some of Swahili, as well as the local tribal language of Kihehe, is almost a requirement to succeed.

But in my effort to rapidly catch on a foreign language, I was surprised by how "foreign" the language is. That is, the Swahili language, despite supposed influence from many foreign languages in the past centuries due to Tanzania's colonization by Arabs, Germans, and the British, show little signs of heavy interaction with the languages of former colonial masters. If anything, the amount of loanwords from Arabic and English is minuscule, so there is very little possibility to utilize knowledge of other languages to memorize Swahili words.

What is especially impressive about Swahili's lack of foreign loanwords is how even exceptionally modern conceptual words are assigned native Swahili words, whereas the English loanword equivalent has been widespread across large numbers of world languages. One fine example is the word for "entrepreneurship," something that did not become widespread in everyday lingo until about a decade ago. Yet, the Swahili language has quickly adapted an existing word to suit a brand-new concept that many in these rural areas may still find completely foreign.

It is difficult to explain why some languages tend to borrow more than others. Throughout history, the exchange of information means that new products and ideas enter a particular culture frequently, through direct contacts with foreigners. This causes words with similar pronunciations and spellings to enter multiple languages. Yet, Bantu languages like Swahili seem to be the exception to the rule. Their vocabularies remain distinct despite their roles as official political and business languages being superseded by European imports like English, French, and Portuguese.

Perhaps globalization can only be truly attained through customized localization. Perhaps ideas brought to Swahili lands by foreigners simply did not resonate with locals in ways that allow locals to easily adopt them into daily lives. Instead, the ideas, if accepted by locals, had to change so much to fit local ideologies and lifestyles that continuing the use of the original foreign-sounding names may have been absurd in itself. The locals probably figured that it makes more sense to borrow within the language for similar concepts or create entirely new terms.

Or maybe these foreign concepts did not touch enough of the local populations to make a lasting impact. After seeing some of the rural villages, I was more or less convinced that the villagers have lived the same lifestyles for generations. Only certain signs of modernity, most notably cellphones and sodas, have entered popular use, while what people would consider basic necessities in more developed parts of the world, like electricity and motorized transport, are patchy in their coverage.

If foreign products, with their obvious utility, do not spread beyond towns, then it is highly conceivable that foreign ideas, which require some intellectual capacity and open-mindedness to comprehend, would have an even tougher time being established in rural areas. As such, if the foreign loanwords for these ideas did indeed enter the Swahili lexicon, they may only exist within a small circle of local elites that have had extensive, cross-generational contacts with foreigners and ideas foreigners brought to rural Tanzania.

At the end of the day, such a conclusion may imply that many attempts to bring new ideas into Swahili lands have been failures in the past, most likely due to the lack of extensiveness and localization associated with the process. Sure, it could be possible that locals absorbed the ideas well, but if that is the case, those ideas, such as the case of "entrepreneurship," has not been taken seriously enough to be forces that develop the local society, either socially or economically. If that is the case, then foreigners still have much to do, if just to maximize the beneficial impacts of those foreign ideas.

Comments

Popular posts from this blog

Sexualization of Japanese School Uniform: Beauty in the Eyes of the Holders or the Beholders?

The Japanese female high school uniform is almost a cultural institution in itself.  Immortalized in anime such as “Sailor Moon” and countless bittersweet love stories of campus romance on the big and small screens, its distinctive blue-and-white sailor-like design is recognizable to even the most casual purveyors of Japanese culture.  For millions in Japan, it is the visual manifestation of what it means to be youthful, innocent, and full of hope and drama.  It is the physical reminder of the coming of age.

Asian Men Are Less "Manly"?!

ok, this isn't a new topic...plenty of people have written about the fact that Asian men are perceived as comparatively not masculine in popular culture (not just here in the USA, but also in Asia itself). White male models are used for underwear advertising, black males are used for adult videos (ok, maybe that one is just biological...but still), and as everyone knows, interracial couples with Asian females are much much more common than with Asian males (and because of that, Asian guys who get non-Asian girls, especially white ones, gains incredible respect from his Asian male friends as long as the girl is not too ugly).

Instigator and Facilitator: the Emotional Distraught of a Mid-Level Manager

Among the intellectuals of the world, there has long been a consensus on the defining quality of individual success.  It is not measured by the amount of cash in one's bank account, the net worth of one's business, assets, and properties.  Instead, the key word is "power," the authority one has over other individuals and functioning of a community, and to a greater extent, society in general.  The ability to influence and to change the course of other's lives, in particular, can be seen an easy, albeit morally reprehensible, way to get one's hands on an almost unlimited flow of cash.