Into the World:
The Random Thoughts in My Mind

In his manifesto for sales in the internet age, Daniel Pink declares that the wealth of information the internet has put in the hands of the average netizen has revolutionized the relationship between salespersons and their potential clients. With netizens now able to find minute details of any product or service, their alternatives, and user reviews, salespersons no longer have exclusive command of information relevant to what they are selling. The resulting erosion of information asymmetry has made it difficult for salespersons to sweet-talk clients into paying higher prices for subpar offerings.

The recent Hollywood epic Babylon depicts the Californian movie industry at the cusp of technological disruption, as the power of sound engineering brings down the past dominance of silent movies of the past. Several protagonists, some established in the industry and others striving to find their place, see the trajectory of their lives change alongside the transformation of moviegoers' preferences. Over three hours of runtime, Babylon alludes to the ups and downs of the movie industry through individual jubilations, heartbreaks, and even suicide. 

Looking back at the performance of this blog, peak interest was achieved back in 2011, when the Great Tohoku Earthquake disrupted the normalcy for the entire northern half of Japan and showed just how even in the most stable of societies, major natural disasters can spark a wave of reflections on just how fragile human civilization can be. That series of posts on the aftermath of the Earthquake, including broken supply chains that led to shortages in normally well-stocked Japanese shops and the fraught mental state of normally calm Japanese people, among others, will always be a highlight of this blog.

Late last year, an article in the Atlantic magazine spoke about the disarray the world of social media services (SNS) is going through. With plunging usage at Facebook and corporate overhaul at Twitter, the platforms and the ways people interact with friends and strangers in cyberspace are due for a complete revolution. The article boldly predicted a world in which netizens are less dependent on SNS for social interactions, a change that is decades in the making and can make for some positive changes in the role that the internet plays in people's day-to-day lives.

Persuading people to buy a product is often much more about them than the products or services that are being sold. Yes, the products or services need to be explained in a way that fits their needs and solves their problems. But for any established product or service, there are multiple alternatives out there, many of which have similar functionalities at similar price points. The differentiation factor often comes down to how the salespeople can find some sort of emotional connection with the potential buyers, tapping into emotions just as much as logic to incentivize and motivate consumption.

Being a mother means doing whatever you can to protect your child from physical and mental harm. Being a top-level investigative journalist means doing whatever you can to find out and expose the truth. Both often involve going to extremes to achieve intended goals, often at the expense of the very safety and sanity of the undertakers. Yet, the fact that so many are involved in these crafts signal that motivation for continuing in them go beyond personal gains.

This blog started in 2010 to chart my life out of four tumultuous years as a student at Yale University. Those four years were at times traumatizing and left me with emotional scars that, at times, led me to conclude the very worth of going to Yale in the first place. The struggles of not only classes at a high level, but the social expectations of Yale students all being future leaders, lead to pressures to succeed in professional and academic ways that many, including myself, were not mentally prepared for. Some students excelled in such pressurized environments, while many others lost their ways.