A Japanese Tradition of Perfecting a Lifelong Skill Under Threat in a Disruptive World
The Japanese often attribute the country's high-quality manufactured products to Shokunin Damashii (職人魂) in action. A historical culture of craftsmen focusing on doing one thing and just one thing well in his or her life has led to a slew of artisanal success stories, from fabled swords from centuries ago to the aged sake rice wine taking over the world's palate. Despite modern manufacturing's reliance on automation and assembly lines, the country's electronics giants and carmakers continue to suggest that this culture of perfectionism over individual lifetimes is the secret ingredient to made in Japan's fine reputation.